Gloc
Ari’s new multi-store is the brainchild the Padcha “Jun Jun” Poonpiriya, indie-movie darling and The Standard’s fashion writer. Gloc’s focus is local, affordable and Insta-famous brands, but the store’s not beyond stocking international labels when the occasion calls. Bangkok first-timer Sleepy Jones, an American clean-design sleepwear brand (from B1,500), is such an occasion.
Ari Soi 2.Open daily 11am-9pm
Sincerely Yours
Plush velvet robes and embroidered silk pajamas are staples of this sister brand to the fairytale-esque, 15-year-old local favorite Sretsis. Sincerely Yours has spun off with a mission to make unisex loungewear of the finest fabrics. The latest collection, called Oriental Blossom, is inspired by the detailed embroidery of Japanese Hanami Festival kimonos, and also includes panthera-embroidered cheongsam-like satin pajama tops (B9,000) and robes (B25,500).
3/F, Central Embassy, Phloen Chit Rd. Open daily 10am-8pm
Daddy and the Muscle Academy
This ‘90s-referencing, pastel shop from the Instagram-famous retailer is an abundance of middle-school nostalgia, with lockers as product shelves, walls covered in vintage paintings, and hearts, glitter and stickers galore. Apart from girly dresses, cute T-shirts and accessories from Juli Baker and Summer, it also sells affordable, dreamy-print pajama brand Parallel Poetry (from B990).
Siam Square Soi 1, 063-894-6954. Open 12pm-9pm
