Beams (Siam Paragon)
Japan's fashion-forward high-street brand opens its second Bangkok store.
Japanese streetwear brand Beams is like a more fashionable Muji, sticking to minimal looks and top-quality materials.
After launching in Thailand last year at Emquartier, they’ve now expanded to Siam Paragon with their second branch, where you’ll find the new Spring/Summer collection in a wood-dominated space.
Look out for the recently launched Vaporize line designed by James Iha, the American-born Japanese rocker best known as a guitarist for the Smashing Pumpkins. There’s also a corner dedicated to special collaborations like the current one with Star Wars.